This is an AI approximation of me. (I don’t normally push up my blazer sleeves like a fashion-forward psychopath.)
My name is Pete Johnson and I’m a writer. I make advertising, content, writing writing, films, and other assorted writerly-adjacent things. Right now I serve as the Global ECD at Leo NY. Formerly McCann, Arnold, DDB. Along the way I’ve worked with brands like Progressive, Microsoft, Booking.com, New York Lottery, Citi—just a few from a much, much longer list.
I also write screenplays and direct movies and, somewhat inexplicably, I own a craft bar and a coffee shop. This was not part of any master plan. Then again, neither was any of it. Let’s meet in real life.